Final Essay

Exec MBA 2020 - Foresight Studies Final Essay

Essay Question:

Required Reading - Hospitality Trends - 2020

As you will see in the reading, CoVid has accelerated these 5 trends, as forecast.

A well reasoned, insightful essay/presentation should take

 approximately 1 ½ hours.  There are 5 trends - select one to explore in your essay.

1. No copy/paste - use your own words - copy/paste = 0
2. Of the trends covered in the article, which one do YOU think is the most important impact for the future of the industry.
• How will your selected trend affect customer decision journey - guest services
• Why do you think this will have the greatest impact on the industry?
• List and link to 2 sources to support your conclusion. Be specific - link to a specific page or article, NOT a general website - French or English OK
• Example - Source - Trends Trivago
3. Which trend do you think will significantly impact your career?  Why?

Instructions:

Due date - June 10

Create a presentation or article for your essay - post in your blog

I will review your entire blog + post comments.

Submit your blog link here

If you have questions or problems - please email me by June 9.  lizcraig.digital@gmail.com